ESPN Case Study
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Company

July 1, 2006

Working with long time partner Flying Machine in NYC, metajive created a brand experience for ESPN that took their sales team to new levels. 

We collaborated with the ESPN sales team to create an online sales tool that allowed potential clients to see what sporting events they could use to leverage their brand. Using a robust system that allowed a full world calendar with a three-language localization and the ability for ESPN to adjust the schedule on their own, metajive created a growing tool that adapted to the market. 

Using compelling images, we created connections to the action of the ‘game’ that ESPN represents. Metajive knew the project had succeeded when we received a call from ESPN informing us that their sales team wanted more features added for the following sales season, as it had been so effective and they wanted to utilize it more in the future.